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AI Growth Assistant
Your campaign data, answered in plain language
The AI Growth Assistant reads your real account data — Meta Ads, Google Ads, Shopify — and answers your questions, explains anomalies, and proposes actions for your approval.
Get started freeWallet usage: AI Assistant queries draw on your Glimmio credit balance. Every draw is itemised in the wallet ledger, and the assistant pauses at a zero balance rather than running up a bill — so the spend is capped by definition.
Capabilities
Campaign performance questions
Ask 'Why did my ROAS drop this week?' and get an answer grounded in your actual Meta, Google, and Shopify data.
Trend explanations
The assistant compares available campaign and store metrics and explains the strongest visible changes.
Action proposals
Based on your data, the assistant proposes specific actions. You can approve them directly from the chat.
Cross-channel insight
Compare paid spend, platform-reported conversion value, and Shopify order revenue in one conversation.
Natural language
Ask in plain language. No SQL, no custom dashboards, no training required.
Memory within session
The assistant remembers the context of your conversation so follow-up questions are coherent.
Example questions
“Why did my ROAS drop 30% this week?”“Which campaigns are spending the most with the lowest ROAS?”“What creative changes should I make to reduce ad fatigue?”“How much am I spending daily across all channels?”“Which products generated the most synced revenue?”“Should I increase my budget on the Performance Max campaign?”“What is causing the high CPA on my Awareness campaign?”“Which Google keywords are converting and which are wasting budget?”
What data is accessed
- Your Meta Ads campaigns, ad sets, ads, and performance insights
- Your Google Ads campaigns, ad groups, keywords, and conversions
- Your Shopify orders, products, and store metrics
- Your blended analytics and attribution data from Glimmio
Privacy: The account context needed for a response is sent to the AI provider selected for the deployment, currently OpenAI or Anthropic. Conversation history is stored by Glimmio and scoped to the selected Business Account; members with assistant access to that account can read it. See our Privacy Policy and Subprocessors page.
Response format
Every response is structured for easy scanning:
Summary
A 1–3 sentence direct answer to your question.
What was checked
Which data sources, metrics, and date ranges were analyzed.
Key findings
Structured table or list of the most important data points found.
Recommendations
Specific, prioritized next steps. High-risk recommendations require your approval.
Confidence
The assistant labels its confidence level (high / medium / low) based on data availability.
Limitations
The assistant can only answer questions about data in your connected accounts. If Meta, Google, or Shopify is not connected, the assistant will say so clearly rather than fabricating answers.
The assistant does not have access to your ad creative images or video content — only text metadata and performance metrics.
Action proposals from the assistant still require your approval in the Action Center before anything is executed.